With universal app campaign, we promote your mobile app across search, display and YouTube ad networks. These app campaigns are perfect for creating a low effort and low cost install channel. It allows you to automatically target many marketing channels through single campaign. With Universal App Campaigns, we will handle designing your ads (using your existing Play Store app), targeting, and optimizes bidding. We only expect you to provide the following:
With your ad text ideas and assets from your apps store listing, we will design a variety of ads across several formats and networks. We will do all the leg work for checking different combinations and come up with the best performing ads.
It increases your app visibility exponentially by showcasing it your app on Google search, Google Play, YouTube, and the Google Display network.
Mobile app installs campaigns are focused on encouraging targeted audience to download your app. As more and more people download your app, it helps in improving your app ranking, which will further increase the number of individuals downloading your app. With Adwords mobile app install campaigns, we help in providing customized targeting, keywords, and ads based on your app ID and other information. These ads are displayed on Google Play, Google search, YouTube and Display Network publisher websites and mobile apps. It is also easy to know your campaign’s performance by tracking installs as conversions.
Mobile app engagement campaigns are focused on enhancing the audience engagement with your mobile app. It helps in finding the people actually interested in your app content, fostering those who have already installed your app to try it again and to open your app and take a certain action. Such ads open avenues for countless conversions, bidding and targeting. One can easily count specific engagement actions in their app as conversions to keep track of how people use your app.